Polishing up the male bodywork with Clarins

IT'S not just us ladies who are body concious, with more and more men taking a greater interest in personal grooming.

ClarinsMen's new Body Care range tackles abs, love handles and slackening skin – on counters in Northern Ireland just in time for the beach holiday countdown

Almost a decade ago, ClarinsMen raised the bar on male grooming with its skincare essentials, a pioneer in the field of anti ageing skincare for men.

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Now the fabled French skincare company has turned its attention to body care and promises to bring to the body conscious male market the kind of results Clarins women consumers have enjoyed for years.

The good news is that the new ClarinsMen Body Care range, with an abs firming product, a shower exfoliator and a moisture spray are designed for optimum result in minimum downtime for men.

The hard part is that if a six-pack is on the wish list, then man cannot live by products alone, but needs a regular abs boot camp work out that's big on cardiovascular exercise.

The suite of performance products from ClarinsMen includes:

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• ClarinsMen Ab Firming Body Toning Gel (150ml 29.50) uses caffeine, bocoa extract and bison grass help contour and firm body skin, to help fight love handles and redefine the abs.

• ClarinsMen Shower Scrub (200ml 24.00) A dual-cleansing and exfoliating action for invigorated, refreshed, "new" skin to be used first thing in the morning, or after exercise. MIcrobeads and malic acid ensure removal of dead skin cells; saponaria extract and bearberry extract provide the purifying action.

• ClarinsMen Body Moisture Spray (150ml 24.50) a fast daily fix of moisture to the skin – thanks to katafray bark extract and sugar pine, it restores supple, soft, comfortable skin and has an ultra-fluid texture and spray application.

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