How your business can help during Covid-19

The coronavirus pandemic is affecting a lot of businesses. Indeed, many are having to shut their doors and adjust how they sell their products and services.
Businesses asked to be supportive to their employees and the wider community during pandemicBusinesses asked to be supportive to their employees and the wider community during pandemic
Businesses asked to be supportive to their employees and the wider community during pandemic

But if your business is still able to operate, there can be ways that you can help your local community during this difficult time. Not only can this support people in need but it can also have a positive impact on your business reputation.

Look after your employees

Of course, the current furlough scheme means that a lot of employees are being paid during lockdown. But if you are managing to operate in some capacity, you need to ensure that you look after your team. This is going to help your business function and it can allow your staff to feel safe.

For example, ensure that you provide PPE if it is necessary and allow hand sanitisers to be freely available. Following all of the regulations and guidelines will mean your employees feel safe and secure when they return to the office or premises.

Be understanding to your employees during this hard time. Provide extra support if there are problems and make allowances for people. If you have the funds to do so, bonuses and other incentives can help to re-build confidence and motivation again.

Invest in research

Everybody wants a vaccine to be created for COVID-19, which is going to take time and research. But it is also going to take a lot of money. If your business is in a position to do so, you can make donations to organisations which are researching and developing a viable vaccine. This can help in the fight against the pandemic and help to create a positive image for your business at the same time. You could even have virtual fundraisers and have competitions to drive sales and make donations.

For example, the Tej Kohli Cornea Program is helping people with vision loss. Perhaps your business can be associated with a coronavirus vaccine in a similar way.

Donate to charities

There are members of the community that are struggling during COVID-19. People have lost their jobs and families on low incomes are unable to afford to feed their families. Thousands are relying on food banks every day.

Now is the time to donate to charities across the country. Again, a small percentage of your profits could make a big difference during this difficult time. You will want your business to be seen as a helper in the community. When this is all over, you can enjoy peace of mind and know that you played your part.

Make adjustments for the vulnerable

Is there anything your business can do to help the vulnerable? There are members of society that are more at risk from the coronavirus than others. This may be the elderly and those with pre-existing health problems. There are a number of businesses that have specific times only for this part of society. This is something you can do in order to help or make other adjustments to help reduce the spread of the virus.

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